Listen. Track. Communicate.
Get to know the world's first wireless smart in-ear headphones.
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  • At the Tip of Your Finger

    The Dash has a touch sensitive surface that lets you control either what your smartphone or what the embedded music player does. You can control The Dash with sliding motions and taps. It is easy to do, even while running or biking.

    Pre-Order The Dash here
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Electronics should be discrete enablers of delightful and magical experiences. Our aim is for you to achieve a better understanding of your skills, abilities and health while doing the things you love.




Music is a part of everyone’s life. It brings joy, excitement and motivation. However it is not always a pleasure listening to music with headphones. Cables tangle and pull at the headphones and ultimately break. In addition, accessing online content from a smartphone is awesome but needing to carry a smartphone all the time can be a real pain.

The Dash consists of a pair of discrete and completely wireless stereo earphones.They will playback music through a Bluetooth connection or use the embedded 4GB/1000 song music player. Everything about the design is focused on delivering freedom of movement, incredible sound and comfort. The Dash is awesome for sports and great for everything else.


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  • The Bragi App

    You just unpacked your Dash and can't wait to kick off? With the free and fun Bragi App you can set up your Dash in a few moments. Set your workout goals, manage your Minimum and Maximum Thresholds and sync data with your headphones via bluetooth connection.

    Pre-Order The Dash here
  • Works nicely with 3rd Party Apps

    The Dash offers exact Heart Rate Data that can be used by most Fitness Apps on the App Store. The Dash offers the most accurate body data of all currently available fitness trackers. The abilities of The Dash will expand vastly in the future. Due to its open System, App developers can create incredible applications to use with the dash.

    Pre-Order The Dash here
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»The Dash's ability to tell us how long we have exercised for, or how fast we are moving, while delivering heart rate readings and oxygen saturation level, puts this device as one of the most innovative pieces of audio technology.« (Helle Frederiksen, Olympic Triathlete)


Track List

 The Dash works in sympathy with the wearer. Movements like pace, steps, cadence and distance are tracked. Heart rate, oxygen saturation and energy spent are measured, all the while real time acoustic feedback is provided. It even works without an attached smartphone. 


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  • Hear Everything

    Even though The Dash provides impressive noise isolation, the wearer can choose to channel ambient sound into the headphone with the transparent audio feature. A swipe on the touch surface of The Dash will enable or disable ambient sound to pass through.


    Awesome if you want to hear what is going on around you. And great for your safety too. We call it Audio Transparency.

    Pre-Order The Dash here
  • Hear Nothing

    While active noise cancellation is only good at reducing continuous reoccurring sound, noise isolation reduces all sounds. Active noise cancellation is good at reducing noise from the air-con and airplanes. Noise Isolation reduces noise from screaming kids, dogs barking, wife/husband yelling, airplanes, speeding cars, drunken sailors, neighbors playing basketball. Just about everything. Best thing is, that great noise isolation has increased battery time versus active noise cancellation.

    Pre-Order The Dash here
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The Dash fits perfectly into modern urban environments. It is a discrete device that delivers clear sound and lets us communicate with comfort without blocking out what is going on around us.


Communicate List


Safety and the ability to communicate with others are important. In addition to being earphones, the Dash will double as a Bluetooth Headset delivering clear voice quality through the embedded ear bone microphone. The ear bone microphone is not sensitive to background noise, since it picks up mechanical vibration generated by your voice from the ear bone.

Even though The Dash provides impressive noise isolation, the wearer can choose to channel ambient sound into the headphone with the transparent audio feature. A swipe on the capacitive touch surface of The Dash will enable or disable ambient sound to pass through.


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Inside the Dash

  • RED + Infrared LED and Optical Sensor

    The Dash measures body vitals non-invasively. Two tiny LEDs emit low intensity red and infrared light into the capillaries in the ear. The optical reflection of the emitted light reveal the relative amount of red and white blood cells more than 50 times every second. A precise heart rate and oxygen saturation level is calculated with the data.

  • Thermometer

    Measuring body temperature is necessary to understand the effect of environmental conditions on the body. The body is usually very effective in maintaining core body temperature in a narrow and safe range. During exercise, particularly in extreme conditions, the temperature may push the boundaries of this range.

  • Ear Bone Microphone

    The Dash records your voice through the ear bone. Ambient noise is significantly reduced, and maintains sound clarity even in very noisy environments.

  • Ambient Microphone

    The Dash has an ambient microphone in the left and right ear phone. It records, when needed, a wide frequency range, from engine noise to birds singing. The ambient microphone is used to create the transparent audio feature. 

  • 3-Axis-Accelerometer

    The Dash features stereo accelerometers that measures movements and G-Forces. The data is used to calculate pace and distance while running, cadence while biking or the number of laps in the pool. 

  • 5 Field Capacitive Sensor

    The interface to The Dash is a touch sensitive surface much like a trackpad. It registers taps, horizontal and vertical slides. The Dash is easy to use, even when running or cycling. 

  • 4GB Flash Storage

    The Dash features a music player. It has 4GB of storage (equivalent to 1000 songs), 4 playlists and shuffle function keep you entertained. The Dash supports mp3 and AAC formats (without DRM protection). The flash storage is used to store your measured body data and tracked movements. Music can be uploaded through a USB 2.0 connection.

  • Bluetooth 4.0 with aptX® 

    No Cables attached! The Dash uses the latest Bluetooth 4.0 technology to connect to your phone and sounds awesome since it supports the CSR aptX® audio codec for high quality audio. 

  • 32 bit ARM Processor

    To ensure a smooth user experience, we have built a low power 32 bit ARM processor into each Dash. The ARM processor is used to compute the incoming sensor data and turn that into an audio feedback. 

  • Digital Signal Processor

    The DSP is the machine room of anything that has to do with audio. The DSP improves the audio quality, mixes audio signals together and removes unwanted sound artefacts.

  • Analog Frontend with 22bit ADC

    The analog to digital converter (ADC) is used to translate analog information into digital information the ARM processor understands. More bits enables us to have a higher resolution of the incoming signal, and thus better measurements. The ADC is connected to the optical sensor and enables the pulse and oxygen saturation readings.

  • Battery 100 mAh

    The Dash rechargable cell battery has an outstanding performance. 100 mAh in a incredibly small package. The battery features 6 patented innovations and has 0% lead, 0% mercury and 0% cadmium. In combination with the ultra low power hardware and software, The Dash will provide more than 3 hours of music playback. Charging time is less than 1 hour.

  • LED Lightring

    The LED lightring does not only make The Dash look cool. It shows you when the headhones are charged, are pairing or helps you find them in the dark.

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What others kindly say
I'm very excited about your product! I'm a professional musician and iphone app developer so the Developer's Package you are offering is very interesting to me.
The various sensors and other possibilities are great, but fundamentally a set of headphones that don't have wires to tangle will be well worth the cost (…) on its own.
I just want to say that your project is fantastic and it certainly is what I am looking for, a fitness device and a coach …
Thanks Guys for bringing the future of electronics and fitness to us now.
Thanks for developing such an awesome product! It has combined all the functions that I am looking for including music and health track.
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